Fresh and New
Creating comfort. Our number one mission.
A shoe’s colors, style and purpose are normally the first things that create consumer interest. But the initial tactile sensation when a shoe is slipped on may be even more important. That’s why we work with some of the world’s most successful insole brands to make that first impression a lasting one. Click on the above video to learn more.
Comfort always wins the day.
As the fabric of choice for the inside of some of the world’s top running shoes, we believe our etc.® textiles make a difference in an athlete’s comfort and performance. Thus, the concluding statement in the headline of our most recent ad:
The Knuckle Challenge
One significant advantage we have over most competitors is the ability to deliver our textiles from existing inventory almost immediately. As ‘speed to market’ has become more important, we have made a commitment to stock significant quantities of our textiles so we can quickly and seamlessly meet our customers’ needs. As an example, we currently hold more than two dozen colorways of etc.® in reserve.
If your needs are immediate, contact us. We can help.
etc.® DRAMATICALLY REDUCES FRICTION
Less Friction = Less Heat = Less Moisture = More Comfort
What Our Brand Partners Are Saying
Sr. Director POPS, Adidas Golf Footwear Development and Product Testing
“adidas golf chooses premium footwear materials and components to provide only the best for our athletes. This is definitely the case with our Tour 360 BOOST golf shoe, the number one selling model in the USA following its launch in 2016. The etc.® shoe lining fabric in the BOOST provides unrivalled friction control, anti-microbial and moisture wicking properties that allowed the #1 and #2 golfers on the PGA Tour in 2016, Jason Day and Dustin Johnson, to concentrate on what they do best: Winning. Their adidas golf shoes simply became an extension of their bodies, in no small part due to their etc.® technical lining material”